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Here are a few of our values and what they mean to us.
Simplicity: less is more, in snacking and beyond
Goodness: our snacks must taste good and be good for you, and it matters that we respect the earth and others in the process
Being real: we bake what nature makes without trying to ‘fix’ imperfections, and everything you need to know is on the bag
Living life fully: it’s the little things that bring the most joy to everyday life
our chips are a reflection of who we are. We’re committed to simplicity both in our products and life outside of the bag.