Cleaning is a contradictory activity - to wash harmful bacteria off of your items, you must use other harmful materials to do so. Counter Culture rejects this paradigm - the company makes cleaning supplies using natural ingredients that won’t harm you or your family.
History of Counter Culture
Counter Culture began as Michelle Perkins’ reaction to the widespread use of toxic chemicals in home cleaning products. At one point, her three-year-old daughter accidentally locked herself in the bathroom - she was fine, but her dress had been stained by dripping bleach. From this moment on, Michelle began searching for ways to clean without these poisonous chemicals. She got in touch with a group of scientists who had created a cleaning solution made from probiotics, and this resulting mixture was able to clean a livestock farmer’s farm and keep his animals healthy. Realizing the potential of this solution, Michelle started collaborating with these scientists, and soon the first Counter Culture product was produced. Now, Counter Culture cleaning solutions are available around the world.
Counter Culture Mission
Counter Culture’s name is no accident - the company intentionally rejects the status quo of using dangerous chemicals in cleaning products. The company knows there is a better way, and aims to show you through their line of solutions. Founder Michelle Perkins wants to empower you with a reliable way to clean your homes with safe ingredients while not compromising on effectiveness. Through the company’s partnership with SDC Probiotics, Michelle’s goal was realized, and now parents can clean their homes and keep their children safe. The Counter Culture ensures that no one has to settle for dangerous cleaning products.
Benefits of Counter Culture
Counter Culture products contain none of the artificial ingredients that define most brand-name cleaning solutions. When you use Counter Culture, you won’t damage your skin nor endanger your children’s health - instead, you will have access to probiotic-powered sprays and cleaners that will eliminate 99% of bacteria on a surface. At all levels of production, Counter Culture is responsible and safe, thanks to the efforts of SCD Probiotics, who mimic the ways that microorganisms grow in nature to create the effective probiotic solutions that give the company’s products their punch!
Top Counter Culture Products
Counter Culture makes a wide variety of cleaning solutions using natural probiotics.
Counter Culture Air + Fabric Refresh, Geranium
Made using a blend of probiotic cultures and essential oils, this freshener is a safe, healthy alternative to other aromatic products.
Counter Culture All-Purpose Cleaner, Lemongrass
This powerful surface cleaner will wash away dirt and grime and leave your home smelling fresh!
Natural Cleaning Tips & Tricks
Cleaning does not need to be done with chemical-laden sprays and polishes, as Counter Culture proves. See these blog posts for further inspiration!
Trying Out the Natural Cleaning Method
Want to clean your home using organic ingredients, but are unsure just if these specialized non-toxic cleaners are all they are cracked up to be? Want to do a little test run before you hop into the world of safe cleaning products? You can easily make your own solutions to introduce you to the efficacy of this hygienic and safe practice!
Are You Pro-Probiotic?
What exactly are probiotics, and how are they different from other biotic lifeforms? These microorganisms are sometimes referred to as “good bacteria,” and have many different uses, from keeping our digestive systems flowing to helping fight germs. We have all the information you’ll need right here.