Why You’ll Love It

Here’s something really refreshing in oral care. Rather than focus on fluoride and other chemicals, My Magic Mud Whitening Peppermint Toothpaste uses a mix of food-grade bentonite clay and activated charcoal to help remove plaque, germs, and surface stains so you can put your best smile forward. Includes peppermint oil for taste. Gentle on enamel.

SKU: 868656000115

About This Brand

My Magic Mud

By the time Jessica Arman’s daughter was 7 years old she had been to the dentist more than she had been to the doctor, Jessica said. Her daughter, Allie, was born with a condition that caused her to be susceptible to cavities and tooth sensitivity. Looking to ease the symptoms of her daughter’s condition, Jessica began tinkering with different home remedies using sea salt, baking soda and other ...See more
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Distilled water, diatomaceous earth, non-GMO xylitol, bentonite clay, coconut oil*, activated coconut shell charcoal, peppermint oil*, citric acid*, grapefruit seed extract, sweet orange oil*, potassium sorbate, rosemary oil*, stevia*, tea tree oil*, vanilla extract*, xanthan gum. *Certified Organic Ingredients.

Disclaimer: Information, statements, and reviews regarding products have not been evaluated by the Food and Drug Administration. Results vary person to person, and there is no guarantee of specific results. Thrive Market assumes no liability for inaccuracies or misstatements about products.

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Product Overview


Based on 60 ratings

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Good stuff

Posted   by Juli from MEDFORD, Wisconsin
Verified Purchase
Great charcoal toothpaste. Good flavor and leaves my teeth clean.
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Posted   by Janet from SOUTH LAKE TAHOE, California
Verified Purchase
I always buy this and Cinnamon Clove. I trade off between the two. Always clean white teeth.
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black toothpaste

Posted   by Debra from Kalispell, Montana
Verified Purchase
I have tried many organic toothpastes. This one is my favorite even though it is black. It seems to whiten our teeth and leave your mouth feeling clean.
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Good toothpaste

Posted   by Stella from ASHEVILLE, North Carolina
Verified Purchase
I use this toothpaste almost every day and I feel like my teeth have gotten whiter since I started using it
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Like it

Posted   by Lenay from SAN ANTONIO, Texas
Verified Purchase
A bit pricey though
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Posted   by Misty from Knoxville, Tennessee
Verified Purchase
This stuff is amazing. Just don't get it on your clothes because it won't come out.
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Love it!

Posted   by Erin from ALBERT LEA, Minnesota
Verified Purchase
I’ve been using this for over a year!
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No difference

Posted   by Ann from Shaker Heights, Ohio
Verified Purchase
I didn't notice any whitening.
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Love this toothpaste!

Posted   by Johanna from LOS ANGELES, California
Verified Purchase
My favorite toothpaste makes my mouth feel so clean and I don’t mind the Black charcoal color.
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Just minty enough

Posted   by Kathleen from OVIEDO, Florida
Verified Purchase
I liked the subtle mintiness of this toothpaste. It isn't too strong for my sensitive teeth. The color makes it easy to ensure all the residue is rinsed out of my mouth but it leaves my sink a mess. Not sure if it actually whitens better than regular toothpaste though.
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(Displaying 10 of 60 reviews)