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SARAH (Square Organic's Co-Founder) BATTLED ASTHMA PRETTY MUCH ALL HER LIFE...It wasn't until she started researching inflammation, and completed an elimination diet, that she got the disease under control. The not-so-happy side of the story: she needed to remove gluten, dairy, soy, inflammatory meats, and processed sugars from her diet... for good.
This made maintaining an active lifestyle challenging - especially when it came to protein on-the-go. Thus, the Chocolate Coated family of protein bars was born (following 18-months of trial and error in an apartment kitchen).
THE PHILOSOPHY WAS SIMPLE: INGREDIENTS ARE WHAT MATTER MOST. This started with sourcing nutrient-dense and minimally processed plant proteins like sprouted whole grain brown rice, and low glycemic sweeteners like coconut nectar. Eventually this grew into a larger understanding that the people and processes are "ingredients" that should be scrutinized and cared for too.