Shop Gluten-Free Without the Guesswork
Take It From Gluten-Free Expert, Danielle Walker
“There was a time when I would have to go to 3 different grocery stores. I remember breathing the biggest sigh of relief seeing brands that I already knew and trusted, all in one place.”
Shop by Your Lifestyle, Skip the Label Reading
Gluten-Free
Find pantry must-haves, snacks, baking staples, and thousands more gluten-free essentials.
Everything You Need for a Healthy,
Gluten-Free Home
Healthier Snacking Swaps
Upgraded Everyday Essentials
Your Routine on Repeat
Better-for-All Easy Meals
See What 1.7 Million Members Like You Actually Save
How It Works
Answer a few questions about your household and preferences.
Answer a few questions about your household and preferences.
Get a personalized first cart built around your lifestyle.
Shop anytime or schedule regular, flexible deliveries.
The Healthy Membership That Pays for Itself
With $40 average savings per order, you could make back the annual member fee in less than two orders*.
| Feature | Thrive Market | Traditional Grocery |
|---|---|---|
Tailored to your diet & lifestyle | Yes | No |
100% non-GMO food | Yes | No |
1,000+ banned ingredients | Yes | No |
Price Match Guarantee | Yes | No |
Weekly sales & FREE gifts† | Yes | No |
4.9-Star App Rating From 257,000+ Reviews
I’m a clinical nutritionist, so I’m frequently recommending thrive to my clients to help them achieve their health and nutrition goals.
Sarah
Stonington, CT
Verified Shopper
12 years ago, I remember breathing a sigh of relief seeing tons of gluten-free brands at Thrive Market that I already knew and trusted. $5 a month since I first found them and I’ve been a member ever since.
Danielle
San Diego, CA
Verified Shopper
Thrive Market personalizes everything to my goals in seconds — high protein, low sugar, more energy - done. No label reading. No guesswork.
Annie
Minneapolis, MN
Verified Shopper
When you join, you sponsor a free one-year
membership for someone in need.
healthy groceries
healthy groceries
disaster relief
SNAP EBT
FAQs
With a Thrive Market membership, you get:
- Member-only savings: Up to 20% off‡ bestselling brands, plus low-price matching** and FREE full-size gifts†
- Access to 7,000+ healthier groceries: Food, home, and beauty products curated to meet our industry-leading quality standards
- Personalized shopping: From high-fiber and high-protein to GLP-1 friendly, 90+ shopping filters help you find healthy swaps in seconds
With us, savings are guaranteed. You’ll save up to 20% vs. traditional grocery stores‡ with everyday low prices, get access to exclusive sales and free full-size gifts†, and save an extra 5-10% on thousands of eligible essentials when you subscribe. If you ever see a lower price on a product at another store, our Price Match Program means we’ll match it and credit you the difference in Thrive Cash.
With all these perks, members save an average of $40* on every order, meaning you could make back the annual membership fee in less than two orders. And if you don’t make back the membership fee in savings, we’ll credit you the difference in Thrive Cash when you renew*.
We’re proud to carry 7,000+ of the highest-quality, healthier products, from pantry essentials to trusted supplements to plant-powered cleaning. We say no to GMOs, prioritize ethical and sustainable sourcing, and vet everything from ingredients to quality claims. Our virtual shelves are stocked with hundreds of bestselling healthy brands like Once Upon a Farm, ALOHA, Simple Mills, Kevin’s, and Ultima, to name just a few.
An annual membership is just $1.15/week, billed annually at $59.95. Annual members can cancel anytime within their first 30 days for a full refund. And if you don’t save more than the annual membership fee,we’ll credit you the difference in Thrive Cash when you renew*. For another option, you can sign up for a monthly membership at $12/month, billed monthly.
Yes, Thrive Market is proud to accept SNAP EBT on thousands of eligible products.
We hope you'll stay, but we understand that things change. If you're a California resident, you can manage and cancel your membership in your Account Settings. For all other members, you can chat with us here for help.
*Savings calculated as price paid (including promos and discounts) vs. Compare At price at time of purchase. Savings may vary. See Terms for details. Not available for monthly memberships.
†Free gifts with orders that qualify for free shipping. See FAQs for details. While supplies last.
‡Savings based off Compare At prices and may vary. See Terms for details.
**Limits apply. See FAQs.
