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Licorice - an element in a Korean hangover cure, an ingredient in lipstick, a flavoring for liquors, and a favorite of Napoleon Bonaparte. You can’t deny its significance.
The Halliwell family behind RJ’s Licorice committed itself to doing one thing, and doing it well. With that ingenuity and passion, it set out to stretch the boundaries of licorice.
The History of RJ’s Licorice
When Roger Halliwell took one bite of soft, black licorice, he was hooked. Based in New Zealand - the original home of the candy treat - the Halliwell family used its Kiwi know-how to perfect its licorice confectionery products.
RJ’s Licorice has been in business for more than 20 years, and all of its products are made in New Zealand, with sustainably sourced ingredients, and non-GMO guaranteed.
RJ’s Licorice Brand Company Mission
RJ’s Licorice is determined to stick to what it knows, and do it better than anyone else. It took years of research - and lots of taste-testing - to master the perfect texture, flavors, and mouth-feel.
With a vast understanding of the classic black licorice, RJ’s set out to create new offerings so the candy favorite could be enjoyed by everyone.
Benefits of RJ’s Licorice
There’s something to be said for doing one thing right. The Halliwell family’s passion for licorice means it is determined to bring the best product to New Zealand, and beyond.
It made licorice an accessible treat, not only by using the best ingredients and sustainable products, but by making all its candies free of animal products. That means that vegans and vegetarians are welcome to enjoy as well.
RJ’s Licorice also gives back. It is a proud sponsor of the Life Organization Trust, which gives young people in New Zealand a positive, health-based education. The Halliwell Turf Project was also initiated as a way to show the community that the family truly cares. RJ’s began laying turf in Levin, New Zealand’s, recreational areas to encourage kids and adults alike to play sports.
Top RJ’s Licorice Product
RJ’s Licorice offers its soft eating, natural licorice in two flavors at Thrive Market: a traditional black licorice or a sweet raspberry.
RJ’s Licorice Soft Eating Natural Black Licorice
Made from the world’s finest natural licorice root, you can expect a perfect combination of flavor and chewiness.
Delicious Ideas to Satisfy Your Sweet Tooth
RJ’s Licorice hits the mark on your cravings for unique, chewy candy. Here are more related topics when it comes to curbing your sweet-tooth.
Need More Healthy Dessert Options?
What you consider “healthy” is often based on personal dietary choices or restrictions. With this list of different dessert recipes, you are destined to find a recipe that’ll hit the spot, and that you’ll feel good about. Is there anything better than a homemade sweet?
Guide to Baking Vegan Cupcakes
Going vegan doesn’t mean letting go of your favorite desserts, it simply means adapting what you love. Turning your favorite cupcake recipe vegan just means a few easy ingredient substitutions. You’ll find more than a few choices here for vegan alternatives for tasty frosting and rich cupcakes.
Learn About What’s in High-Fructose Corn Syrup
If you love a sweet treat, you’ve definitely seen high-fructose corn syrup on more than a few ingredient lists. It’s got a bit of a bad rep, so if you’re looking to get to the bottom of what corn syrup really is, and what it does for your food, then learn more here.