About Us

“Growing up on an organic farm where we ran a buying club for wholesome products directly from the makers left an indelible impact on me. Thrive Market is the realization of my life’s goal to make healthy living accessible to all — now everyone can get the good, nutritious and high-quality products they love at fair prices.”

-Gunnar Lovelace, CEO/Co-Founder


The Problem: A Gap In the Goodness Chain

While awareness and demand for organic and non-GMO food and products continues to grow, healthier options are still more expensive and less convenient. At Thrive Market, we believe nutritious food and sustainable items are a right and not a privilege. That’s why we’re on a mission to make it easier for you to buy what’s good for you, your family, your community, and your planet.

The Solution: Let’s All Thrive Together

By going directly to the leading brands, we eliminate mark-ups on the highest-quality products, passing those savings right on to our members. And for every membership we sell, Thrive Market will donate a membership to a low-income American family, so we can all thrive together.


Charity Partners
  • “The Environmental Media Association is thrilled to partner with Thrive Market to bring healthy products we all love to our homes at wholesale prices. This is the ultimate goal for a true sustainable lifestyle!”
    DEBBIE LEVIN President EMA
  • “We are so thankful that Thrive Market has joined our efforts to promote healthy eating to our members, families, and supporters.”
    Courtney Byrd Boys & Girls Club
  • “The Environmental Media Association is thrilled to partner with Thrive Market to bring healthy products we all love to our homes at wholesale prices. This is the ultimate goal for a true sustainable lifestyle!”
    DEBBIE LEVIN President EMA
  • “We are so thankful that Thrive Market has joined our efforts to promote healthy eating to our members, families, and supporters.”
    Courtney Byrd Boys & Girls Club

Find your favorite healthy goods Shop Thrive