VIDEO: Get Your Daily Dose of an Essential Protein … From a Chocolate Bar

It’s a fundamental building block of our skin and bones. It helps rebuild connective tissue in joints like tendons and ligaments, which reduces inflammation and joint pain. And it even improves skin elasticity and resilience, easing the severity of wrinkles and helping wounds heal faster. The multi-tasking, powerful protein we’re talking about is collagen. But unless you’re drinking bone broth on the reg, getting enough in your diet can be tough.

As we age, it’s even more important to make sure we get enough of this protein—once we hit middle age, the body’s natural production of collagen slows, which is why we start to notice wrinkles and achy joints around the same time.

In Paleolithic times, our hunter-gatherer ancestors were able to keep up their collagen count by eating lots of wild-caught game. Now, Mark Sisson has made it easier than ever to get a healthy serving of collagen in just a few bites. Each of Sisson’s new Primal Kitchen Dark Chocolate Almond Bars packs in a whopping 15 grams of collagen from Brazilian grass-fed cows—that’s more than a cup of bone broth.

These soy-free, gluten-free, and dairy-free bars have no added sugar, which means they’re worthy of the primal stamp of approval (and you don’t even have to go out and hunt your own boar). Almonds, pumpkin seeds, and coconut flakes add a dose of healthy fats and subtle sweetness, and it’s all coated in dark chocolate—need we say more?

Press play to watch Sisson drop some knowledge about why we should boost our collagen intake, stat.

Video credits
Produced and Directed by: Liza Glucoft
Director of Photography: Naeem Munaf
Editor: Stephanie Provence