My goal was simple. I wanted to provide healthier, better-tasting alternatives to what was currently on the market. At the time, I was just learning about all these incredibly powerful superfoods like quinoa, chia seeds and coconut oil and realized they weren’t being incorporated into products on the grocery shelf. So I set out to recreate the most delicious food products using these innovative, nutrient-rich ingredients.In 2009, when our first product line was introduced, we were at the forefront of the ancient grain and chia movement. Today, we continue to stay a step ahead of the curve, incorporating little-known ancient grains like kaniwa and using coconut sugar to sweeten our products. Our goal is to continue to redefine the standards of packaged foods.