If we’re truly focused on caring for seven generations of tomorrows, how do we care for what you need today? It’s really quite simple. In caring for the future, we believe we are creating brighter solutions for right now. Solutions for your home, your family, and your environment that protect and nurture your well-being today, open the door to a more sustainable world for generations yet to come. By making conscious choices, we believe the earth will return the favor and continue to care for us, too. All Seventh Generation products are not acutely toxic and are free of chronic toxicants; these and all other product benefits are clearly promoted to our consumers.