Herbal tea is sometimes overlooked as a wellness essential, yet it’s actually been working its magic for centuries. Thankfully, brands like Traditional Medicinals understand the potential healing powers of herbs, using them to craft plant-based remedies anyone can enjoy at home. With three generations of herbalism expertise to draw from, a deep commitment to sustainability, and a mission to give back, this trailblazing tea brand has staying power (over 30 years to be exact). Here’s how Traditional Medicinals powers up every cup.
The History of Traditional Medicinals
Dating back to 1974, Traditional Medicinals is the brainchild of a third-generation herbalist named Rosemary Gladstar. Gladstar, who was raised on the farmlands of North Carolina, met activist and environmentalist Drake Sadler in 1960. The couple went on to launch Traditional Medicinals, helping to reignite a wider appreciation of herbalism in the process.
Traditional Medicinals Company Mission
Traditional Medicinals is rooted in centuries-old wisdom that centers on “connecting people with the power of plants.” The company considers itself a pioneer in the wellness tea category and holds every one of its herbal product formulations to high standards for quality, sustainability, and efficacy.
Benefits of Traditional Medicinals
A Certified B Corporation and California Certified Green Business, Traditional Medicinals embraces sustainability and ingredient purity while also demonstrating social and environmental activism where possible. Here are some of the benefits you can expect from this forward-thinking brand:
- Non-GMO certified
- Fair Trade certified
- Sustainably farmed
- 98.9 percent of ingredients are certified organic
- Recycled, BPA-free packaging
- No added sugar or sweeteners
- Teas include pharmacopoeial grade herbs (a marker of premium quality that almost no other tea company claims); all herbs go through a minimum of nine rounds of rigorous testing before they make it to the tea bag
- The company supports a variety of philanthropic efforts, including donating bicycles to students in Rajasthan, India to provide transportation to school through their Traditional Medicinals Foundation
Top Traditional Medicinals Products
Stock up on a few of the brews that Thrive Market members love best.
An ideal choice if you want to settled your stomach or sip on something naturally cleansing, this pure root tea has a pleasant citrus-mint flavor.
Feel a cold coming on? Pour a cup of this immunity-boosting brew made with organic echinacea, elder fruit, ginger, chamomile, and peppermint.
Mellow out before bedtime with a relaxing blend of chamomile, linden flower, and hops, which helps to calm the nervous system so you can enjoy a more restful night’s sleep.
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