Why You’ll Love It

Transport your senses as you lather in softness, manageability and glossy radiance. Smooth every strand with Brazilian Phyto-Keratin and Moroccan Argan Oil. Seduce with shine. Banish frizz. This formula is safe for color treated hair and is lauryl and laureth sulfate free.

SKU: 716237184115

About This Brand


Natural shampoos, conditioners, repairing treatments, styling, finishing products, and more. Giovanni was one of the first “natural” salon hair care products and today is the #1 selling Natural Hair Care brand in the United States Natural Products Industry. Giovanni Cosmetics remains a family owned company, committed to creating only the purest formulations, packaged in aesthetically beautiful bottles and marketed with extraordinary visuals and graphics. GIOVANNI PRODUCTS ECO STATEMENT The complete range of products consists of only th
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Aqua (Purified Water), Sodium Cocoamphoacetate, Decyl Glucoside, Sodium Lauroyl Sarcosinate, Cocamidopyopyl Betaine, Simmondsia Chinensis (Jojoba) Seed Oil, Panthenol (Pro-Vitamin B-5), Beta Carotene, Guar Hydroxypropyltrimonium Chloride, *Argania Spinosa (Argan) Kernel Oil, Hydrolyzed Paullinia Cupana (Brazilian Cocoa) Keratin Extract [Phyto Keratin], *Aloe Barbadensis (Aloe Vera) Leaf Juice, *Aspalathus Linearis (Rooibos Tea) Extract, *Cocos Nucifera (Coconut) Oil, *Macadamia Ternifolia (Macadamia) Seed Extract, *Butyrospermum Parkii (Shea Butter) Extract, Sodium Benzoate, Citric Acid, Potassium Sorbate, Polysorbate 20, Glycol Distearate, Sodium PCA, Phenoxyethanol, Natural Fragrance. *USDA Certified Organic

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Product Overview


Based on 42 ratings

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Posted   by Amanda from Sheffield, Alabama
Verified Purchase
I decided in June 2015 that my family was going to ditch chemical laden store bought toiletries and cleaners. I found natural (some homemade, some purchased) shampoo and conditioner replacements for everyone but myself. Nothing worked! My hair never looked or felt clean. I fought this fight for over 3 years. Then I found this. After the first wash, I was so excited but didn't want to get my hopes up. Now, months later, it still works great. My hair is soft, smooth, shiny, and healthy. The smell is wonderful and it's light enough that it's not overwhelming but you can still smell it slightly after your hair dries. I definitely recommend this.
Helpful review?

Great hair product

Posted   by Brea from PHOENIX, Arizona
Verified Purchase
We love this shampoo and conditioner. Phalate free, vegan and works great. It also smells divine.
Helpful review?

Favorite shampoo

Posted   by Danielle from Burlington, New Jersey
Verified Purchase
This is the only shampoo my whole family uses. We all stopped using any silicone- containing products years ago, and all of our hair looks better. I use the big pump bottles at home and the regular sized ones for travel.
Helpful review?

Clean feeling without drying

Posted   by Stephanie from SALEM, Massachusetts
Verified Purchase
Rinses clean
Helpful review?

Love this shampoo!

Posted   by Hannah from Malone, New York
Verified Purchase
This shampoo cleans my hair without drying it out. My whole family uses it and likes it!
Helpful review?

Super impressed

Posted   by Claudine from PASADENA, California
Verified Purchase
I have keratin treated hair and need certain shampoos and conditioners for that purpose. I’ve tried many before, but this one is great in terms of softness and not stripping my hair of the keratin.
Helpful review?

I reordered

Posted   by Brittany from Riverside, California
Verified Purchase
Great natural shampoo. Might be drying out my hair, though.. don’t know if I will order a third time.
Helpful review?

worked great

Posted   by Crissy from LOS ANGELES, California
Verified Purchase
worked great, but now I use Mother Dirt shampoo. it's the best
Helpful review?

Love the size

Posted   by Molly from Grand Rapids, Michigan
Verified Purchase
I have really long hair so go thru shampoo and especially conditioner fast. Love the large size and the pumps for easy usage in the shower. The product itself cleans / hydrates well.
Helpful review?

Just okay

Posted   by Jane from LOUISVILLE, Kentucky
Verified Purchase
Wouldn’t buy again. Not ideal for me hairtype
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(Displaying 10 of 42 reviews)