Just like balanced nutrition and a supportive movement routine, hydration is an essential aspect of our daily wellness. If getting your fill of plain water doesn’t seem very enticing, Liquid IV has convenient powders that taste like all your favorite fruits to spruce up your hydration game.

The History of Liquid IV

Before starting Liquid IV, Brandin Cohen was an aspiring golf player who hurt his shoulder in college. Forced to pivot, his injury opened the door for a career as an entrepreneur. After graduation, he began working in marketing for the Arizona Diamondbacks Major League Baseball team, where he noticed the players reaching for sugary sports drinks after practice. As a former athlete, he wanted to find an alternative. Braindin began studying the science of oral rehydration therapy, which was developed in the 1970s by the World Health Organization, and decided to bring this science to the masses.

Liquid IV Company Mission

Liquid IV offers hydration solutions that use the power of science to hydrate you better than water alone.

Benefits of Liquid IV

Inspired by the World Health Organization’s guidelines for treating dehydration, Liquid IV’s formulas deliver the key nutrients your body needs. Because the water we drink is absorbed in the digestive system via osmosis, Liquid IV uses the precise ratio of sodium, glucose, and potassium to allow the water to be absorbed even earlier in the digestive process. One serving provides 2-3x the hydration of water, and everything is vegan, gluten-free, dairy-free, and nut-free.

Top Liquid IV Products

Make hydration part of your daily routine with these convenient packets.

Hydration Multiplier, Lemon Lime

This citrusy drink serves up an array of vitamins and minerals that are quickly absorbed by your bloodstream. Thrive Market member Abigail from Georgia says “I use Liquid IV to help with headaches and migraines. The electrolytes and hydration factor are great for when you're feeling yucky!”

Hydration Multiplier, Strawberry

Sweeten up your hydration routine with Liquid IV’s strawberry-flavored powder. Just add it to your water bottle, stir, and sip. Maria from Washington, D.C. shares it’s her “go-to after a long hike or backpacking trip,” and Mikayla from Michigan says it’s “one of my top favorite flavors and forever on my rotation of Autoship purchases.”

Hydration Multiplier and Immune Support, Tangerine

It’s everything you love about the O.G. Liquid IV packs, with the added boost of vitamin C and zinc. Lindsey from Texas says “these taste great and everything fully dissolves so there's no grittiness to your drink.”

The Best Ways to Hydrate

We all know it’s important to drink water throughout the day, but there’s a lot of nuance to this wellness routine (plus a host of different products to choose from). Our blog breaks it down and helps you make the best choices for you and your family.

All Your Hydration FAQs Answered

How many glasses of water do I need to drink per day? Does it matter if my water is cold or room temperature? What about sports drinks or coconut water? Get the answers to everything you’ve ever wanted to know about hydration.

The Best Hydration Products

From packets to powders, this post rounds up our top hydration products, including kid-friendly options and keto-friendly picks.

Benefits of Drinking Water

From improved athletic performance to increasing energy, we’re sharing 10 benefits of drinking more H2O, plus an overview on dehydration so you can recognize the signs.

Liquid IV, Hydration Multiplier Electrolyte Drink Mix, Strawberry