What’s zero calories, non-glycemic, and derived from fruits and vegetables? We’re betting you weren’t thinking of something sweet. The answer? Swerve! It’s a new sugar alternative that can help you replace the conventional white stuff with something that works for more diet plans, especially for those with diabetes. Unlike some other leading natural sweeteners, Swerve tastes plenty sweet and doesn’t have a bitter aftertaste, so you can use it in all the ways you normally would, including sweetening tea or coffee and in your favorite baking recipes.

The History of Swerve

The Swerve company has been making sugar alternatives since 2001. It’s based in New Orleans, Louisiana. The brand was founded by Andress Blackwell, a former morning show host who left the airwaves to help create a sweetener that focuses on stabilizing blood sugar. The HQ test kitchen is often busy with employees taking turns trying out new recipes to see how Swerve stacks up against conventional sugar, and to share inspiration with customers on social media and the blog.

Swerve Company Mission

Swerve’s mission is to be your ultimate sugar replacement. The brand started with alternatives for both granulated and confectioners’ sugar, and has now branched out into baking mixes that are friendly to lifestyles like ketogenic and paleo. Plus, diabetics now have the option to enjoy sweets with an ingredient that’s low on the glycemic index scale.

Benefits of Swerve

Swerve is made by starting with raw materials that are non-GMO, sourced from both France and the United States. Next, glucose is fermented in large brewery tanks with microorganisms that naturally ferment into erythritol. Then enzymes are added to starchy root vegetables to create oligosaccharides. Finally, these two ingredients are blended with natural citrus flavor and voilà—an alternative sweetener is born. For those with diabetes, or those who are just looking to lessen their sugar intake, Swerve can be a great solution—this sweetener is low on the glycemic index scale so it won’t spike blood sugar.

Top Swerve Products

Just add Swerve. That can be your baking motto when you’re trying to cut the traditional stuff out of your diet.

Confectioners’ Sugar Replacement

Now you can swap Swerve in cup for cup with conventional powdered sugar. This alternative is made from non-GMO erythritol and oligosaccharides, which are derived from fruits and vegetables.

Pancake and Waffle Mix

Get ready to flip for this mix that whips up keto- and paleo-friendly pancakes and waffles. Every box is made with almond flour, coconut flour, baking soda, and Swerve’s natural sweetener.

Keto Sweeteners

This two-pack offers an easy way to nix granulated sugar. Swerve’s alternative sweetener tastes just as sweet—minus a bitter aftertaste—and can be used as a 1:1 swap in baking recipes, or to sweeten your favorite drinks.

Thrive Market’s Best Baking Recipes

From seasonal standouts to cakes and confections made “just because,” we have baking recipes for every diet.

How to Bake Vegan Cupcakes

Once you know some of the basic swaps, it’s easy to whip up a dozen vegan cupcakes that’ll wow your friends and family.

Easy Keto Dessert Recipes

Here are five easy keto dessert recipes that’ll satisfy your sweet tooth without knocking you out of ketosis.

50 Best Dessert Recipes

With more than 50 dessert recipes to choose from, there’s something for everyone. Try a Chocolate Chip Skillet Cookie, Brown Rice Pudding With Caramelized Pineapple, or Chocolate-Covered Frozen Bananas.

Swerve, Brown Sugar Replacement