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Juice Organics

Juice Organics

Juice Organics, a hair care brand under Juice Beauty, offers natural and organic products designed to cater to all hair types while avoiding harmful chemicals like parabens and sulfates. Their products, such as the Coconut Repairing Conditioner and Repairing Hair Mask, use Certified Organic ingredients and are praised for their effectiveness and ability to enhance hair health.

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If taking care of your mane feels like a chore, it might be time to switch up your hair care routine. Today’s organic options offer something for everyone—and every hair type. Whether you’re working with curly locks, fine strands, long hair or short, you’re bound to discover a new favorite shampoo, conditioner, or styling product on Thrive Market’s beauty aisle. One of our top member brands is Juice Organics, a company that formulates its products with vitamins, antioxidants, and botanically-based ingredients. Allison says the Coconut Repairing Conditioner, makes her hair smooth and easy to comb, and Ashley reports that the Repairing Hair Mask has strengthened the ends of her hair so it’s no longer dry and brittle.

The History of Juice Organics

Juice Organics is a hair care brand within a larger skin care company, Juice Beauty. The parent company was founded by Karen Behnke, a wellness entrepreneur who became interested in finding better personal care products after becoming pregnant. When she noticed changes in her skin, Behnke searched for natural solutions but didn’t find many options that worked for her. After her second child was born in 2004, Juice Beauty officially launched.

Juice Organics Company Mission

When Juice Organics started, it had a big mission to fulfill: create natural and organic products that perform as well as conventional options. To make good on this promise, the brand has worked with chemists, microbiologists, and physicians to perfect its formulas and infuse them with as many good-for-you ingredients in the process (like antioxidants and botanical juices, not petroleum or added water). The brand uses Certified Organic ingredients whenever possible—such as coconut, argan, and jojoba oils—and nixes the nasty stuff.

Benefits of Juice Organics

At Juice Organics, all products are formulated without:


  • Parabens
  • Petroleum
  • Propylene
  • Butylene glycol
  • Sodium lauryl sulfates
  • Phthalates
  • Silicones
  • Artificial dyes
  • Synthetic fragrances

In addition, Juice Organics hair products are Leaping Bunny and PETA Cruelty-Free Certified. The brand goes to great lengths to avoid harmful chemicals while still delivering affordable and effective solutions for every type of hair. Juice Organics also takes a “farm-to-beauty” approach and is always transparent about its ingredient sourcing. The brand also omits any inexpensive fillers (like the petroleum mentioned above) and opts for organic botanical juices as the base for many of its most beloved formulas.

Top Juice Organics Products

Thrive Market members love these three Juice Organics products.

Color Protect Leave-In Treatment Spray

Help your color last longer by spraying your tresses with this nourishing treatment before styling. To combat dryness, it’s made with sunflower oil and fig oil.

Passion Flower Volumizing Shampoo

For fuller looking hair, add bounce with this popular volumizing shampoo made with passion fruit and aloe juice to promote healthier locks.

Repairing Hair Mask

Save damaged hair with a deeply nourishing treatment mask made with organic coconut, soy proteins, and vitamin B5. Your parched tresses will feel restored!

Thrive Market’s Tips for Your Best Hair Ever

Don’t fuss with your hair—just find the right products for your needs.

The Best Natural Hair Products

For volume, shine, detangling, and more, we’ve got the best natural hair products to try . Shop our member favorites and good hair days will be ahead.

Color Your Hair? Try This Routine

Juice Organics has the tools you need to care for color-treated hair. Our video walks you through the steps for healthy locks, day after day.

Treating Your Hair With Olive Oil

This popular cooking ingredient can also do wonders for your hair. Learn about the best ways to incorporate it into your routine, plus all the benefits to look forward to.

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