What We’re Adding to Our Carts From the 2026 Thrive Market Black Friday Sale

While Black Friday is often known as a time of excess, at Thrive Market, we see it as a great time to save on the essentials you need most. From healthy groceries to supplements, cleaning supplies, and pantry staples, our 2026 Thrive Market Black Friday—aka our biggest sale of the year—gives members extra savings on more than 3,700 of our best-selling organic, non-GMO, and sustainably sourced products. 

The smartest way to shop Black Friday deals at Thrive Market? Fill your cart early, so all you have to do is hit “check out” when the sale goes live. 

To help you plan, here’s a preview of the best Thrive Market products included in our seasonal sale—as chosen by our members and the experts on our own team. 

Member Favorites 

These are the products our members love most—try them out for less during our Black Friday sale! 

Thrive Market Organic Old Fashioned Oats
This is the pantry basic behind countless cozy breakfasts and baked goods.
“These are some of my favorite oats! I make granola and cookies all the time with these and gives them a great toasted flavor and nice texture.”
—Member Penny from Texas

Nature’s Path Organic Mesa Sunrise Vanilla Cereal
This bulk bag of golden flakes is suitable for gluten free and vegan diets—and they’re an excellent source of omega-3s.
“I really enjoy this crushed over yogurt or in a bowl with berries and milk. I find the crunch and the taste to be really unique for a gluten-free fiber cereal.”
—Member Danielle from New York 

Hiyo Organic Social Tonic, Apple Cinnamon
No booze? No problem—this fizzy seasonal cocktail alternative is the perfect non-alcoholic sip for all your holiday gatherings.
“Sometimes the ‘healthy’ mocktail type drinks aren’t as good as I want them to be. This one exceeded expectations.”
—Member Elicia from Connecticut

GoMacro Oatmeal Chocolate Chip Cookie
Members love this cookie-inspired snack bar that satisfies your sweet tooth. Black Friday is a perfect time to stock up on buying these in bulk!
“Our family loves GoMacro bars! I can’t keep this flavor in the pantry. It’s everyone’s favorite!”
—Sonya from South Carolina

Back To Nature Sandwich Cookies, Classic Creme
This nostalgic, better-for-you take on the classic sandwich cookie is a member fave (for good reason!)
“These are delicious, they taste just like Oreos!”
—Member Mollie from North Carolina 

GEEM Korean Seaweed Chips, Spicy
Light, crisp seaweed chips with a spicy kick (and cute packaging!) This member-favorite snack is worth stocking up on—especially while it’s on sale.
“My kid is obsessed with this so much that I have to double the amount in my subscription every month because she goes through these so quickly lol.”
—Member Ky from Texas

A Dozen Cousins White Bean Chile Verde
A ready-to-heat, flavorful bean dish made for easy weeknight dinners. Our members say they love to serve it over rice, in a bowl, or alongside their favorite tacos.
“Super quick and yummy, has a nice spice and a bit of sweetness.”
—Prezley from Virginia 

Employee Favorites 

Our employees are experts in healthy living, from the foods they eat to the supplements they take to the cleaners they use to tidy their homes. Here are the best Thrive Market products they’re stocking up on during the Black Friday sale. 

Catalina Crunch Snack Mix, Cheddar
This crunchy, cheesy mix is perfect for movie nights, kids’ lunchboxes, or your desk drawer stash. Our employees love it because it’s big on protein and fiber, but not so big on sugar.

Thrive Market Organic Ketchup, Value Size
Ketchup is a tried-and-true essential in any refrigerator, but our employees swear by this organic version that leaves out all the usual sugar, syrups, and filler ingredients.

Mezete Classic Hummus
With authentic Middle Eastern flavor from real ingredients like chickpeas, tahini, and salt, this hummus is as close as you’ll get to making it from scratch. 

Laird Superfood Protein Creamer, Sweet & Creamy
Our employees love habit stacking. With protein and functional mushrooms blended with coconut milk, this creamer ensures that you get a whole lot more than just caffeine from your morning coffee. 

Protein Pints High Protein Ice Cream, Cookie Dough
Your nightly treat doesn’t have to be all sugar—take it from our employees, who love to indulge with this great tasting ice cream that delivers 30g of protein per serving. 

Maeve Chocolate Milk Chocolate Truffle Bar, San Juan Salted Truffle
Our team loves this chocolate for many reasons. Namely, because the packaging is beautiful, the crunchy toffee texture is irresistible, and the chocolate is made from cocoa that supports farmer profitability and resilient agricultural practices. 

TRIP Adaptogenic Sparkling Drink with Magnesium, Blood Orange
Formulated with a lion’s mane, ashwagandha, and L-theanine blend—plus sleep-supportive magnesium—this sparkling beverage is at the top of our employees’ lists of bedtime must-haves. 

GORGIE Sparkling Energy Drink, Tropical Punch
Energy drinks with wholesome ingredients are hard to find, but this one fits the bill. It’s made with 150mg of green tea caffeine, plus B vitamins, L-theanine, and biotin for an extra boost of nutrients. 

New & Trending Products 

From the trendy brand you keep seeing all over your socials to the new-to-us products that you can now shop at Thrive Market, here are big discounts you’ll find on our latest and greatest items.

One Trick Pony Silky Smooth Peanut Butter
One of the most buzzed-about new brands on our site! The quirky container with colorful packaging is designed for straight-from-the-jar snacking, but you’ll also love that it’s made with only  organic peanuts. 

NB Pure Daily Multi-Fiber Digestion, Unflavored
This unflavored fiber blend is a simple way to support daily digestive wellness. It’s made with psyllium husk, maize, chia seed, blue agave inulin, and oat fiber, and it stirs easily into drinks or recipes, so it fits into any routine.

Waay Sparkling Clear Protein Drink, Grapefruit
You may not think of a sparkling water as a protein drink, but this one will change your mind. With 10 grams of protein and 0 grams of sugar, our employees love this refreshing sip that helps them meet their protein goals. 

Simply Protein Dipped Snack Bars, Cookies & Crème
Protein bars have come a long way, and these minimal, allergen-friendly bars are made for adults and kids of all ages. They’re also a great grab-and-go treat to snag during the Black Friday sale.

Who Gives a Crap 100% Recycled Toilet Paper
Made from 100% recycled materials, this soft, strong toilet paper is a huge upgrade from the old, tried-and-true variety—especially for the sake of the planet. 

Beam Glow Powder, Strawberry Kiwi
This blend of vitamins, minerals, and adaptogens was formulated specifically to help support women’s hormonal health. The convenient sticks are easy to toss in your bag and take anywhere, and the science-backed ingredients make it an instantly essential part of your wellness routine. 

Magic Spoon Protein Treats, Chocolate Peanut Butter
Magic Spoon’s protein cereals have been trending for a few years now, but these convenient protein bars are equally delicious—the perfect snack to pack in lunchboxes, backpacks, or gym bags.

Nixie Organic Zero Sugar Soda, Root Beer
Nostalgic snacks and drinks are having a moment, and this better-for-you root beer fits right in. With real vanilla and ginger extracts and 0 grams of sugar, it’s a sweet sip that will remind you of your childhood favorite. 

Great for Gifting 

Want to get a jump start on your holiday shopping? These on-sale items are great for gifting to just about anyone in your life, from your best friend to your kids’ teacher and everyone in between. 

Algae Cooking Club Algae Cooking Oil
With its kitchen counter-worthy packaging and sustainable sourcing story, this high-quality cooking oil is uniquely giftable for any home cook in your life.

f.a.e. Epsom Salt Bath Soak, Lavender
This soothing soak is made with epsom salt, lavender essential oil, vitamin E and aloe vera leaf juice, which makes it smell great and help to soothe sore muscles. It’s always an affordable at-home spa experience, but snagging it during a sale makes it even more of a steal! 

Melo Sparkling Kava Drink, Passionfruit, Orange & Guava
For that friend who’s avoiding alcohol, these fun, fizzy beverages rely on kava, a root traditionally enjoyed in the South Pacific for its calming and social qualities.

Evre Super Nice Face Moisturizer, Manuka Honey & Vitamin E
Formulated specifically for younger skin, this nourishing moisturizer makes the perfect holiday gift for friends, siblings, cousins, or any other teenage skincare devotees. 

Supplements on Sale 

The Thrive Market Black Friday sale is the perfect time to stock up on those quality supplements, nutritious shakes, protein powders, and other wellness essentials. 

Momentous Creatine
Whether you’ve been wanting to introduce creatine into your routine or it’s already a part of your daily habit stack, this high quality supplement is on major sale during Black Friday. 

Ritual Women’s Multivitamin 18+
Sales are great times to stock up on supplements, like this women’s daily essential from Ritual. It’s formulated with a clinically backed blend of omega-3 DHA, vitamin D3, gently chelated iron, and methylated folate for brain, heart, and bone health. 

Cymbiotika Orange Vanilla Liposomal Vitamin C
These handy pouches offer immune and collagen support in a bioavailable formula. Buy the bulk option during our Black Friday sale to save big on this wellness routine essential. 

Codeage Multi Collagen Peptides
This 20-ounce tub of premium collagen peptides includes grass-fed beef, free-range chickens, wild-caught fish, and eggshell collagens. It’s unflavored, so it’s easy to mix into coffee, tea, smoothies, or anywhere else your heart desires. 

Ka’Chava All-In-One Nutrition Shake, Chai

Usually you’ll need to choose between taste and nutrition when it comes to your daily wellness, but not with this meal replacement shake. It gets its chai flavor from cinnamon, nutmeg, and cardamom, and it offers 25g protein and 6g dietary fiber per serving.

BUBS Naturals Collagen Peptides, Unflavored
Pure hydrolyzed collagen peptides sourced from grass-fed and pasture-raised bovine hides support joints, hair, skin, and nails in this flavorless collagen powder. 

Kids & Babies 

For the youngest shoppers, Black Friday is a great time to stock up on healthier lunchbox snacks, kid-friendly wellness products, and body care essentials. Here are a few of our favorites. 

wellmade Kids Immune Support Propolis Throat Spray
Winter is sick season in most schools, so you can’t go wrong stocking up on this kid-friendly propolis throat spray. It helps to support immunity, and even the youngest kiddos won’t mind the gentle spray and the sweet, honey flavor. 

Thrive Market Organic Apple Sauce
A lunchbox and snack-time staple that members keep stocked (for both kiddos and parents!) 

Fresh Monster Kids 2 in 1 Shampoo & Conditioner, Watermelon
This watermelon-scented 2-in-1 cleans and conditions in one step, which makes bath time a whole lot easier. 

That’s It Fruit Crunchables, Apple & Blueberry Crisps
With only two ingredients—100% organic apples and blueberries—this wholesome snack is a great way to get even the pickiest eaters their recommended daily servings of fruits and veggies. 

Mavericks Snacks Sandwich Crackers Snack Packs, Peanut Butter
For little peanut butter lovers, this crunchy snack is like a better-for-you version of the nostalgic classic. 

Harvest Snaps Kids Crispy Strawberries
Picky eaters refusing to eat their fruit? These freeze dried strawberries have a pleasant crunch that may make berries more palatable! 

Fresh Bellies Freeze Dried Snacks, Strawberry & Balsamic
If you’re looking for a way to expand your little ones’ palates, these sweet snacks are flavored with balsamic vinegar to help introduce new flavors.