Why You’ll Love It
About This Brand
Heirloom Potatoes, Organic Coconut Oil and Sea Salt.
California residents: Learn more on Prop 65 warning. Disclaimer: Information, statements, and reviews regarding products have not been evaluated by the Food and Drug Administration. Results vary person to person, and there is no guarantee of specific results. Thrive Market assumes no liability for inaccuracies or misstatements about products.
Why You’ll Love Purple Heirloom Potato Chips
Purple potatoes have had quite a journey to get into each bag of Jackson’s Honest Purple Heirloom Potato Chips. First grown nearly 8,000 years ago in the Andes Mountains, they were originally reserved for Inca kings. Today, they are still harvested in South America, particularly Peru and Bolivia, but are now enjoyed by all.
With four times the amount of antioxidants as their more common white tuber counterpart, purple potatoes are incredibly nutrient dense, especially when paired with healthy organic coconut oil and sea salt in each 5 oz. bag of Jackson’s Honest chips. Great on their own or alongside a tasty dip, there’s no shortage of ways to enjoy them day after day.
The organic difference
Organically grown foods are beneficial for both your body and the environment. Organic foods abstain from using chemicals, harmful GMOs, and growth hormones for enhancement or to prolong shelf life. They also don't contain preservatives and are therefore often sold at their freshest. Because they are sustainably grown, organic products further cut down on the environmental impact and in turn nurture the soil in which they are grown.
Health benefits of purple heirloom potato chips
Jackson’s Honest Purple Heirloom Potato Chips are a satisfying snack in more ways than one. When you pop open a bag, you’ll also be contributing all these healthy benefits to your body:
- Purple potatoes have antioxidants. While the unusual coloring of purple potatoes makes them stand out, so does their nutritional value. A half cup serving contains fiber, protein, and zero fat. Purple potatoes are also high in antioxidants, the most prominent of which is anthocyanin, which provides the rich color. Recent studies have linked anthocyanin to helping lower blood pressure.
- Coconut oil offers a wealth of lauric acid content. Though it is gaining more and more popularity as a health food, coconut oil has long been used as somewhat of a “superfood” for all its medicinal properties. The oil contains high concentrations of lauric acid among the other medium-chain fatty acids that are present, which totals more than any other food. Lauric acid is an antimicrobial that helps the body to fight off illness caused by certain bacteria and viruses. Jackson’s Honest Potato Chips contain an impressive 17 grams of lauric acid in every 5 oz. bag, or the equivalent of 2 tablespoons of coconut oil.
- Natural sea salt provides a number of minerals. The typical salt used to season other types of potato chips goes through a number of refining and bleaching processes, which causes it to lose many of the minerals that are naturally present. However, the unprocessed sea salt used in Jackson’s Honest chips is taken from ancient sea beds, and has nothing added or taken away from it. Because of such a pure approach, there are more than 60 different minerals within each bag of chips that provide added nutrition while enhancing the flavor.
Other attributes of Jackson’s Honest potato chips
There are even more beneficial qualities of these chips:
- Free of GMOs: GMOs are genetically modified organisms that have had their DNA altered to create a longer-lasting product, more resistant product, or a new hybrid. There is still much debate on the topic, but many choose to avoid GMOs due to the unnatural way in which they are created. Jackson's Honest Potato Chips are verified to be free and clear by the Non-GMO Project..
- Paleo-friendly: Purple potato chips follow Paleo diet guidelines that focus on eating a high amount of fats and animal proteins and eliminating simple carbs. Purple potatoes are a nutritious complex carbohydrate and coconut oil is a rich heart-healthy fat. Plus, since these chips are a plant-based food product, they’re rich in antioxidants, vitamins, minerals, and phytonutrients that further the mission of this way of eating.
- Clear of manmade vegetable oils: One of the key features of Jackson’s Honest Potato Chips is that they are made without the use of industrialized, manmade cooking oils that have a load of trans fats, which have been linked to a range of health problems. Instead, these chips are made with coconut oil, which is not only a natural oil but has a range of heart-promoting fatty acids.
- Ethically sourced: Jackson’s Honest sources their potatoes straight from the farmers, which offers economic support and stability—and the quality and care that comes from homegrown produce can’t be matched.
Dips for purple potato chips
While they make a great snack by themselves, Jackson’s Honest chips also have a very subtle flavor that pairs well with a number of dips. Here are a couple of ideas you can make at home for just yourself or to spice up a party:
Hummus lovers, bookmark this recipe. It provides an alternative to traditional chickpeas, but tastes just as good; some might say even better. Simply soak almonds overnight and then puree with olive oil, tahini, garlic, lemons, and fresh sage. The combo gives this hummus loads of original flavor.
For a spicy dip that complements the undertones in Jackson’s Honest chips, try this recipe. It’s inspired by muhammara, a traditional Syrian delicacy that combines red bell peppers, walnuts, tomato, garlic, and other zesty ingredients.
More about Jackson’s Honest
Jackson’s Honest is a family-owned business that was created with a mission to offer healthy foods in a convenient format. The company openly states its desire to produce and distribute nutrient-dense foods that have a major emphasis on healthy fats and ancestral sources. Their intention is not only providing the best foods, but also sharing information and recipes that relate to their own important discoveries.
Jackson’s Honest has a whole line of tasty and nourishing snack foods that are made with only the finest natural ingredients and careful cooking processes. In addition to purple heirloom potato chips, Jackson’s Honest also has delicious sea salt and vinegar chips and hearty sweet potato chips.
Reviews For Purple Heirloom Potato Chips
Based on 71 Reviews
These are fabulous.
Really freaking good
These were perfectly crunchy and salty, totally everything I could ask for in a potato chip. Love the coconut oil thing, very much a treat to find a special something this good that is paleo.
- Amber Butler
A real winner!
Excellent! I'm a huge fan of purple potatoes and coconut oil. Perfect combination.
Healthy and delicious!
- Tarren Huddleston
I was looking for a healthier chip to try because who doesn't love a good potato chip. These were perfect! Nice crunch and great flavor with not too much salt. I would buy them again.
Jackson's Purple Heirloom Potato Chips
Jackson's has been the leader in making a quality potato chip. Cooked in coconut oil, absolutely delicious; they are the best out there!
Dark purple crunchiness
These are good. Be sure to store them so they won't
get stale. I got these as a special offer with my order.
Otherwise, rather expensive.
Oh, the wonderful "hidden" benefits of indulging in a delicious snack!
We all know the saying, "hidden in plain sight", and that lovely color that makes these chips appear so exotic also contains wonderful antioxidants like the ones you get from blueberries. Now, blueberries are yummy, but when you want a crunchy, just-a-bit-salty snack, this is the choice that fits the bill. They are cut just thick enough to be substantial without being "hard-crunchy". Don't let the fact that they are cooked in coconut oil deter you - there is no "coconutty-sweet" flavor - just delightful, satisfying, healthy potato chip goodness!
These are great tasting and healthy. Chips are my husbands weakness and now he can have them again.
Jackson's Purple Potato Chips
These could only be better if they were organic! Love that they are cooked in coconut oil. Yummy kettle chips. I used to be able to get the Jackson's organic chips on Thrive but haven't seen them for a while.
Anthocyanins, medium-chain fatty acids, and trace minerals... What's not to love? Junk food gets righteous, and I don't feel guilty - these chips are just darn good. Thanks for introducing me to them!
Best Chips Ever!
(Un) Fortunately, I could eat the whole bag in one sitting!! Best ever - get some every Thrive Market order!
This brand is the healthiest potato chips available. The only thing I wish is that they were organic.
These chips are absolutely wonderful!
These taste like any other potato chip. Crunchy, salty, and yummy! I love that you cannot taste the coconut.
These are so delicious and you really taste the beauty of the potato.
Loved them. Husband's favorite. Goes great with my coconut wrap sandwich's
Best of Best chips
These rock potato! Best chips ever; only challenge is moderating my eating of them.
I bought these to try & compare to Terra Blues. Have to say, these don't come close. Will stick to Terra.
Overpriced, but Tasty
They definitely taste good, but there is nothing remarkable about them to warrant the high price.
These chips are truly the best. Enjoyed every last one. You won't be disappointed with this product.
good for Paleo
Love the simple ingredients, high quality coconut oil, and delicious taste!
- Sophie Curtis
So good I can eat chips without the guilt.
- Barbara Hendricks
I prefer the sweet potato since I live more paleo based but these are a nice tasting chip every once in a while when you need something different.
I was hesitant to try these because I'm not a fan of coconut oil (or coconut in general), but the coconut flavor is very faint and adds such a great level of flavor to these chips. And let's face it, rainbow veggies are fun to eat and taste better! I add a few bags to every order.
These are so delicious, the potato flavor shines. Add to that they are cooked in healthy coconut oil and it's a done deal. I order Jackson's every month with my Thrive order.
Why buy regular chips when you can have these beauties?
So, first of all, let me just say that I also love Jackson's sweet potato chips...like, as in, I eat them very super often, but my kids don't really like that variety; however, they love these! These chips taste like regular potato chips, but they look prettier and are sans the preservatives and other bad ingredients. As a side note, a bag of these purple chips was left open the other day, and I figured that they wouldn't taste as fresh two days later after being left open...but they still were crisp and tasty. It's the small things in life...
These chips are good. Light and crunchy with just a hint of salt. I prefer the sweet potato version more, so not sure that I'll purchase these again.
Can’t believe this is paleo. I would repurchase.
These are light and taste great.
The Tastiest Chips Ever!
I thought eating Paleo meant no more of my favorite thing, chips. But instead I found something better! These chips are super tasty and colorful, even better than your bag of regular potato chips. Will definitely buy a bunch more!
These were just "ok"
I prefer the regular potato chips in coconut oil made by the same company. I love purple potatoes but these chips didn't do it for me. Some of them were a little bitter or slightly burnt tasting while others were nice and sweet tasting in comparison. I liked those chips. Ordered 2 bags and both were the same. Will stick with regular chips in coconut oil.
These chips are an awesome addition to our healthy snack arsenal for our kids. It is so hard to find chips in stores that have not been cooked in oils that are just not good for them. Our kids love these...and so do I!
Love These Chips
I love these potato chips! Only wish the bag was bigger!
Best chips ever made--thanks for carrying them.
new product for me and it was a delight
- Derek Horner
Purple Heirloom chips
Love these! Great taste! Like these better than the sweet potato chips.
- Nancy Brooks
I love these potato chips! I like that these are fried in coconut oil and made from purple potatoes. I never thought I would see a purple potato chip!
I absolutely LOVE these chips. They're amazingly fresh and crunchy. The fact that they aren't cook is nasty hydrogenated oils just makes them all the better. The only downside is that their "guilt-free" nature allows me to justify eating the whole bag in one sitting. ;)
"Purple-ly Perfect" chips
These purple heirloom chips have all the right ingredients. I love the fact that they are cooked in coconut oil. Absolutely scrumptious!
Purple Potato Chips
These are my husband and my favorite treat. We were told not to eat white potatoes and these are awesome. Can't get enough of them, but they're getting harder and harder to find.
More addictive than blue crystal meth
It's my belief that Walter White survived the final episode of Breaking Bad and began making purple potato chips instead of blue meth. These things are incredible, healthy, and addictive. 12/10.
My favorite of all time!!!
I enjoyed these as a lightly salted snack. Very good flavor.
Best Chips Ever
Glad to find something made with a healthy oil.
These are great! I will be ordering them again.
What a Great Product
I discovered these on Thrive Market recently and have not been disappointed. One of the biggest struggles of keeping our children on good, healthy oils is the lack of products available. These chips (all "flavors") have been very impressive and the kids love them. Our children have been Paleo/Primal for over 3 years now and products like these make for nice additions to some things that have been missed!
Go for the normal sweet potato chips. They are delicious.
Delicious Potato Chips
I love these potato chips! They are simply delicious. I do of course wish the bag was bigger or the price lower, but the taste is great.
Purple Heirloon Potato Chips
These were delicious chips. I won't be buying the store bought chips again. I will be buying these.
Honest Jackson's purple potatoe chips
Love these. Only chips I eat anymore
Being allergic to corn, wheat and oats makes chips hard to find and tasty. These are awesome and worth the price. They are perfect and fits all my allergy issues
My fav potato chips
So simple, and so good
You Must Try These
These purple heirloom potato chips are great. Cooked in avocado oil,
The best chips EVER!!!
This are the best chips you will ever try. I love all of Jackson's honest chips but the purple heirloom are my favorite. I had my kids and hubby try them and they couldn't stop eating them. These are so good! The perfect snack!
A great crispy, slated treat that is cooked in coconut oil!
Best. Chip. EVER!
These are the tastiest potato chips I have ever tasted. They aren't greasy or heavy, simply delicious.
I absolutely LOVE these chips. So crunchy and flavorful despite the simple clean ingredients list.
My favorite chips
These chips are my favorite potato chips! It's too easy for me to eat the entire bag all at once. I also love the fact that they are cooked in coconut oil.
Jackson's Honest Purple Chips
Guilt free and delicious.
- Dr. Rita
These are so good! I'm just transitioning to paleo, and these chips make it so easy to stick to it. Love them!
I agree with the other comments about this being the best chip they've ever had. And on top of tasting so great, it's also made with my favorite oil (coconut). The crunch is great too. Only qualifier is I think it's a tad too salty, but I can live with that. Don't ever discontinue this item, and I hope the owners never stop making it.
Spooky Looking Chips!
I bought these chips for a Halloween party that I was having because of their color. I found that they were healthier, taster and overall better than normal potato chips! They are non-GMO and made with coconut oil!
The only negative feedback I have is that they break when using dip sometimes. I found that I must dip them slowly. Great product overall!
- Betty Allen
These are so good. I follow the Paleo diet and have had a hard time saying goodbye to chips. These are better than any chips I've had in the past and even better, they're Paleo approved! Everyone I've shared these with think they're the best chips they've had and never believe me when I tell them they're made in coconut oil and have no added chemicals. A clean and delicious snack.
These are, hands down, the best chips I've ever had. They taste so good, and the purple potatoes make for a fun looking snack. They have a nice salty taste that's just right without being loaded with salt. I don't think I'll ever eat another type of potato chip again!
these are the best
These purple chips are the best chips I've ever had! My daughter agrees. And only made with coconut oil and salt - win!
Best. Chips. Ever.
Not only do I adore this company, but the chips!! They do taste like coconut oil in my opinion, but they have an awesome texture, flavor, and crunch. The blue chips are so delicious! Don't even get me started with how good they are with toppings & dips...
The Perfect Real Food Snack
The absolute perfect snack for people trying to avoid industrial crop oils! I live in a major metropolitan area that doesn't carry these, so thank you Thrive! I dare you to just eat one of these!
I really didn't know what to expect when I ordered this, but I glad I got them. The purple chip was a surprise, even though it has on the description they are Purple. But the taste is wonderful. They are crunchy. To me, two of the best things about these chips is no added chemicals - just coconut oil and sea salt. The other is that the salt. They aren't so salty that it' all you taste as with regular chips. I will definitely be ordering these again. Thanks for selling them.
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