Habanero Cherry Beef

Twelve 1.5 oz bars

Retail Price: $37.80

Our Price: $25.99 (Save 31%)

Twelve 1.5 oz bars

Why You’ll Love It

This EPIC bar begins with a solid foundation of nutrient-dense 100% organic grass fed beef! Next, we added our favorite antioxidant-rich American-grown cherries to make things even more interesting. The Beef bar is finished with a touch of habanero to add a complex and delicious accent to the natural sweetness of the cherries. The end result is a flavor-forward sensory experience that will leave you both inspired and fueled for your next EPIC adventure.
SKU: 858284002261

About This Brand

EPIC products don’t just focus on good taste—they also want their foods to nourish the body and mind, while also being conscious of the land and of the animals that contribute to their line of products. The story behind the EPIC brand EPIC was founded by Taylor Collins and Katie Forrest after they both became vegetarians, oddly enough. They both assumed that a healthy diet was entirely plant-based and that the best sources of protein came from soy or other highly processed options. They ate a lot of carbs and very few fats, just like nutritional experts in the media advised, and they also tried going vegan and doing a raw food diet. It didn’t exactly work as hoped since their diets only made them sick with gastrointestinal distress and other inflammatory ailments. Taylor and Katie didn’t know how to maximize their wellness, so they looked for answers in the whole foods diets that our human ancestors consumed. This is also known as the Paleo diet, which focuses on foods that...
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Organic Beef, Walnuts, Dried Cherries, Lactic ACid*, Salt, Celery Powder, Fine Black Pepper, Crushed Habanero. *Not from dairy.

California residents: Learn more on Prop 65 warning. Disclaimer: Information, statements, and reviews regarding products have not been evaluated by the Food and Drug Administration. Results vary person to person, and there is no guarantee of specific results. Thrive Market assumes no liability for inaccuracies or misstatements about products.
Serving Size 1 bar (43g) Servings Per Container 1

Amount Per Serving

Calories 190 Calories from Fat 100

% Daily Value*
Total Fat 11g 7%
Saturated Fat 2g 10%
Cholesterol 30mg 9%
Sodium 240mg 10%
Total Carbohydrate 10g 3%
Dietary Fiber 2g 8%
Sugars 9g
Protein 13g

Vitamin A 0%
Vitamin C 0%
Calcium 0%
Iron 8%

Reviews For Habanero Cherry Beef

Based on 41 Reviews

Saved my Ass!

I took a couple with me to the Women's march and was able to snack on it, knowing I wouldn't be able to get to food for some time. Tasty and did the job!

- Lisa

Quick Protein Snack

I am doing the Whole30 and have tried the turkey cranberry Epic bars and loved them! I can't say I love this but it's a great source of protein to keep in my desk drawer.

- Julia Marie


I loved this idea in theory and I think it still has great potential in future iterations. But I couldn't handle the flavor and I will pretty much eat meat in any form when hungry. (And as someone who is in and out of keto, I thought the extra carbs from the fruit did not pay off in improved flavor.)

- wendy

Not what I expected...

I've never tried Epic products before, and I'm not likely to try them again. The texture of these bars is hard to get over, but the taste doesn't help much. They're very dry and grainy. The habanero is overpowering while the cherry isn't even noticeable. I've tried cutting these up and mixing them with veggies to mask the taste, but it doesn't really help. Pretty disappointed - especially with the high cost, and I've still got 10 bars left that I don't know what to do with.

- Corissa



- Michael

Great Protien Snack

These beef bars by Epic are delicious and hearty. I reach for these in the afternoon instead of a sugary snack and feel much more satisfied, with longer lasting energy.

- N

So delicious.

These are terrific for hiking!

- Ann

Better Than Expected

When I read about these, I was truly excited for a bar that was Paleo friendly. Like all good 21st century millennials, I read the reviews for them on Amazon. The reviews were not good and often-times hysterical. I decided against ordering them until after I picked one up at a local store to try it out. I was expecting the worst. I was pleasantly surprised by the flavor and decided to that the reviewers on Amazon were either way off the mark, or Epic had also read the reviews and refined their product. Either way, I will be ordering more and definitely enjoy this product.

- Briana

Beats granola bars by a country mile

EPIC bars have a great taste. They have a good "feel" in the mouth. They fit perfectly within my diet, Love 'em all. So much better than the "nutrition" bars that are really loaded with various forms of refined sugar!

- Oaktown


Love this! Could be spicier but love that its sweetened with cherries.

- Christel

I prefer other flavors

I love the concept of the Epic bars but these aren't my favorite. I'll get a different flavor next time. The habanero is a little weak.

- Alison


I love this for a protein snack so you never get caught off guard too Hungry. Beef habanero (not spicy) and pineapple pork are family favorites.

- Kelly


The flavor took a bar or two to get used to. They aren't very hot, the habanero presents itself more like a smell, and extremely mild. The cherry is nice, but makes it 10 g carb for those who watch this. I liked them, but was looking for something lower carb without anything sweet. Texture is definitely a ground beef consistency, but as a bonus, you don't worry about having to deal with old shoe leather consistency.

- Jennifer

Habanero Cherry Beef

These beef chews offer a satisfying chew, they aren't too hot and the cherries add a wonderful sweetness without being too cloyingly sweet. Great to substitute when you don't have time to eat something, and need to take the hunger edge off.

- Robin

Love these

Tasty, moist, convenient grass-fed beef bars that are a great alternative to commercial protein bars. Will be buy from now until...forever :)

- Cosima


I will buy these again. I prefer drier, and not ground, but they will do in a pinch.

- Paula


I really Love these! anyone that eats beef jerky will love this item.

- Joe Parker


I take these to the golf course. Great stuff

- John


Dear Thrive, you may want to add "Walnuts" to both the title and description of this particular product. I ordered a box and ate 1 for the first time today. I enjoyed 1 bite . . . right before my throat started to swell up. Right there in the teeny tiny print it does list "walnuts." My mistake, but you could definitely make it MUCH clearer both in the title "Habanero & Cherry WITH WALNUTS" and the description.

- Jane

Terrible, horrible and nasty chemical aftertaste

These are terrible bars and I am surprised something this bad made it to market. We've gotten the Buffalo bars previously and those were good but these are just plain awful with a nasty smell and terrible taste. These bars do not even taste like food, is more like a ground up shoe, with dusty and chemical taste quality. The aftertaste lingers for hours. Really surprising this could be called food.

- Pat

Weird texture

This bar tastes like it might be good if it was left whole like beef jerky. Instead it's ground up meat formed into bars. It sort of has the texture of a grainy brownie or a Lara bar but then the taste is meaty. Like the other reviewers, I thought it smelled like a dog treat.

- VickieS

Epic Bars Rock!

Every Epic Bar I have tried has been awesome! The pack a lot of flavor and protein, and are excellent for an extra boost when hiking the AT. I love what the company stands for as well as their product! Epic Rocks!

- Elizabeth

Not a fan

These are the worst tasting beef snack I've ever tried. I have no idea how anyone can be so excited about these to give a 5 star review...weird. I'm not a fan.

- Jack

Not a fan

These don't taste good to me and my gf also thinks so and hates the texture. I think these bars are the worst tasting beef snack I've ever tried. Buffalo variety is better tasting, but I doubt I'll even buy that one again.

- Jack


My kids thought they had the texture and scent of dog treats. $25 wasted.

- SJ

Not my thing

I was really excited to share these with all my meat eaters in the family, husband, dad, brother...none of us could get through the first bite.
Weird texture, odd flavor.

- Jennifer

super yum!

Perhaps my batch had milder peppers, but this was not hot, and had a fantastic flavor! Totally my favorite grab and go snack! Healthy version of a meat stick!

- Karen


OMG!!! These are horrible - I couldn't even get through one bar - yuck!!! I only gave it one star because I couldn't give it a zero!!

- Julie


Love Epic Bars! The spices aren't consistent yet and frequent pits/shells. But tasty!

- Karen

Well I have 11 leftover...

I bought these for a pick me up snack for school and took one to class with me today. Suffice it to say, I was gulping water trying to keep this bar down, and not because it was spicy. It wasn't hot at all to my taste. It was bland. And it had the smell and texture of canned cat food. I was gagging trying to get through this bar. I wanted to like these because I'm paleo and I'm always excited about healthy on the go snacks. But these bars. My gustatory and olfactory senses are shuddering at the thought of a second round. Meanwhile, I have 11 of these beasts leftover. Does Thrive take returns on products based on ick factor? My mistake for buying a whole box before testing one. $25 wasted :/

- Cherie

Love it!

Totally soothed my meat craving! Absolutely delicious!

- DeeDee

Not very spicy, but good

To be honest, I was hoping for spicier, but the flavor was still great.

- lee

Hot and healthy

These beef snacks are hot and healthy. If you don't like it hot, you don't want to try this. The cherry does bring down the heat of the habanero some, with a nice sweet taste, but this baby still has a kick.

Tasty, healthy and packed with protein, these snacks will definitely give you the energy to get through the day.

- Laquanda

Intense Paleo Snack

This stuff is intense. I wanted to try something with a bit of kick that also fit into my Paleo diet, and this was it. I almost expected it to taste like beef jerky, but it honestly has a unique taste all its own - and it's HOT! I need to eat one of these with water, or I can't eat them at all. That having been said, the cherry taste balances out the hot pretty nicely (though I wish it had more cherry taste!), and I find myself using this as a "pick-me-up" in the afternoon as it wakes me up pretty well.

- Charles

Hot goodness

These beef epic bars are so delicious. I love the heat packed within. The cherry added in the mix is a nice addition that makes my taste buds go wild.

These bars are paleo friendly and they pack a lot of protein, which means they give the body energy. These are great for people that workout or do a lot of strenuous work.

- Crystal

A hot snack

Epic makes great meat bars. This one is a little to hot for my taste though. I like the blend of habanero mixed with cherry, the sweet helps cut some of the heat.

Anyone that likes a hot snack will surely love this meat bar. As always, they are fresh and tasty (just a little hot)!

- Lady Aisha

Good but takes getting used to

I bought these thinking they were going to be like jerky. But the truth is, they're exactly what they say, meat in a pouch. Don't get me wrong, it tastes pretty good, and it's fresh, but it's much softer than jerky.

I guess you just have to get used to the texture. If you can get past that, it's a good piece of beef with cherries for a nice change of pace.

- Rex

Delicious and priced great

These are not really like jerky. They're not as dry as jerky, and the beef seems to taste more real, more like you just opened a pack of beef that just happens to have cherry and habanero for an extra kick.

I take them with me on hikes or bike rides. They're a great protein source and lean in fat. I used to get them on Amazon, then I found Thrive. Here, I get a dozen for just under 25 bucks. Amazon is charging almost 40 dollars for the same thing. Even with free shipping, that's a net loss. I'm so happy Thrive offers such awesome discounts on healthy food.

- Rita W.

Great meaty taste

I know EPIC products, because I've bought the turkey bars with almond and cranberry and loved them. So when these went on discount on Thrive I snatched them up.

They are awesome. Great meaty taste of beef that isn't processed with additives. Just grass fed beef that's moist and tastes like it literally came off the farm.

- Randolph Washington


I love the Beef bars... they don't have cranberry, which I avoid because of sugar, they're flavorful, and just enough spice to add interest. Note that the other 1 star review seemed to be a mistake (read it and you'll see) - this is awesome stuff.

- Connie

As nature intended...

This is a great paleo bar. Very convenient; and as far as protein bars go, as natural as it gets. I feel great about eating these - I know it's something natural that my body has been designed to eat, rather than some junk that's been concocted in a lab. Delicious, convenient, healthy, and keeps me full for hours. Great bar!

- C. Powers

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